Souvenir Idea For
Roger Williams Park Zoo
Roger Williams Park Zoo in Providence, Rhode Island, stands as New England's third-oldest zoo and a premier family destination spanning 40 acres. Home to over 100 species from around the world, this award-winning zoo features immersive exhibits including the Marco Polo's Adventure Trail, Wetlands Trail, and the popular Farmyard. Known for its conservation efforts and educational programs, the zoo offers visitors close encounters with red pandas, snow leopards, African elephants, and native New England wildlife. Now enhanced with revolutionary arTag smart souvenir coins featuring NFC technology and WebAR experiences, visitors can unlock interactive AR guides, 3D animal models, and exclusive digital content that transforms traditional zoo visits into cutting-edge digital adventures.

Your Interactive Digital Zoo Experience
Featured AR-Enhanced Exhibits
Red Pandas at Asia Trail
Unlock exclusive AR content showing red panda behavior patterns, 3D habitat models, and conservation stories. Watch virtual red pandas climb through interactive bamboo forests right on your phone screen.
Snow Leopards
Experience immersive AR views of Himalayan mountain habitats and learn about snow leopard hunting techniques through interactive 3D models and virtual guide narration.
African Elephants
Discover AR elephant family dynamics, view detailed 3D anatomy models, and access exclusive footage of elephant conservation efforts in the wild through your smart coin.
Wetlands Trail
Explore AR-enhanced wetland ecosystems featuring virtual native birds, interactive food chain demonstrations, and 3D models of local amphibians and reptiles.
Farmyard Experience
Access interactive AR farm animal care guides, virtual feeding demonstrations, and educational content about sustainable farming practices through engaging 3D experiences.
Marco Polo's Adventure Trail
Journey through AR-enhanced adventure experiences featuring virtual animals from Marco Polo's travels, interactive historical timelines, and 3D reconstructions of ancient Silk Road wildlife.
Where to Get Your Smart Coins
- Main Entrance Gift Shop: Purchase your custom souvenir coins upon arrival to enhance your entire zoo experience from the start.
- Marco Polo Gift Station: Specialized themed coins available near the Adventure Trail featuring exclusive AR content for this popular exhibit area.
- Member Services Center: Zoo members receive exclusive discounts on interactive coins and access to premium AR content packages.
- Online Pre-Order: Order your NFC souvenir coins online before your visit and pick them up at any gift location for immediate activation.
How to Use Your AR Coins
Step 1: Tap & Activate
Simply tap your smartphone on the back of your arTag coin to instantly launch the WebAR application in your browser - no app download required!
Step 2: Enter Activation Code
Scratch off the activation code on your included card and enter it during your first use to unlock the complete AR guide service.
Step 3: Scan & Discover
Use your phone's camera to scan featured exhibits and animals to unlock exclusive AR content, 3D models, and virtual guide narration.
Step 4: Enjoy Forever
Once unlocked, access your AR zoo content anytime at home. Your interactive coin becomes a permanent digital gateway to your zoo memories.
Benefits for Roger Williams Park Zoo
Increased Revenue Streams
Generate additional income through premium custom coins sales while offering visitors unique interactive souvenirs that justify higher price points compared to traditional merchandise.
Extended Visitor Engagement
Keep visitors connected to the zoo experience long after their visit through ongoing access to AR content, fostering stronger emotional connections and encouraging return visits.
Social Media Growth
Smart coins include direct links to zoo social media accounts, naturally increasing followers and engagement while visitors share their unique AR experiences online.
Enhanced Educational Value
Transform the zoo into a cutting-edge educational platform with immersive AR learning experiences that appeal to tech-savvy families and school groups.
Valuable Visitor Data
Collect insights on visitor preferences and behavior through AR interaction analytics, enabling data-driven improvements to exhibits and marketing strategies.
Competitive Differentiation
Position Roger Williams Park Zoo as an innovative, technology-forward attraction that offers experiences unavailable at traditional zoos, attracting new visitor demographics.
Ready to Transform Your Zoo Experience?
Discover how arTag smart souvenir coins with NFC and AR technology can revolutionize visitor engagement at Roger Williams Park Zoo while creating new revenue opportunities and lasting digital connections.
Get Your Custom AR Coins Today