Souvenir Idea For
Petersen Automotive Museum
The Petersen Automotive Museum in Los Angeles stands as one of the world's premier automotive museums, showcasing over 300 rare and classic vehicles across three floors and 25 galleries. Located on Museum Row along Wilshire Boulevard, this iconic red-wrapped building features extraordinary exhibits ranging from vintage Hot Rods and classic Hollywood cars to cutting-edge electric vehicles and racing legends. With interactive displays, rotating special exhibitions, and the exclusive Vault tour revealing over 250 additional vehicles, the Petersen offers an unparalleled journey through automotive history and innovation. Now, visitors can take home an innovative arTag™ Smart Souvenir Coin featuring custom coins with NFC technology, transforming their museum experience into an interactive AR guide service that brings the collection to life through augmented reality and unlocks exclusive digital content long after their visit.
Your Interactive Digital Journey with Smart Souvenir Coins
Featured Exhibits with AR Souvenir Coins Experience
The Vault Collection
Unlock exclusive AR content of rare vehicles stored in the museum's underground Vault. Your interactive coins reveal 3D models, restoration stories, and technical specifications of iconic automobiles including celebrity-owned classics and one-of-a-kind prototypes that shaped automotive history.
Hollywood Dream Machines
Scan exhibits featuring legendary movie cars with your NFC souvenir coins to access behind-the-scenes footage, movie clips, and interactive AR experiences. See the Batmobile, DeLorean from Back to the Future, and other famous film vehicles come to life with custom AR guide service content.
Racing Legends Gallery
Your smart souvenir coins transform into an immersive guide revealing championship-winning race cars' histories. Access AR reconstructions of famous races, driver interviews, and 360-degree views of legendary vehicles from Formula 1, NASCAR, IndyCar, and Le Mans competitions.
Hot Rod & Custom Culture
Discover the artistry of custom car culture through your interactive coins. The WebAR application showcases build processes, designer interviews, and augmented reality overlays demonstrating how classic vehicles were transformed into unique Hot Rods that defined American automotive innovation.
Alternative Power Gallery
Use your AR souvenir coins to explore the evolution of electric and alternative fuel vehicles. Access interactive AR content showing cutaway views of electric motors, battery technology comparisons, and future concept vehicles through custom coins that serve as your personal digital guide.
Artistry in Motion
Your NFC souvenir coins unlock artistic perspectives on automotive design. Experience AR overlays highlighting design elements, color theory applications, and sculptor interviews. See how vehicles transcend transportation to become rolling works of art through this enhanced user digital experience.
Where to Get Your Smart Souvenir Coins
- Museum Entrance: Purchase your custom coins at the admission desk when entering the Petersen Automotive Museum. Available as standalone items or bundled with your admission ticket at a special package price.
- Petersen Gift Shop: Visit the museum store on the ground floor featuring exclusive arTag™ Smart Souvenir Coins with different automotive-themed designs. Each NFC souvenir coin includes embossed metal, protective capsule, and activation card.
- Special Exhibition Areas: Limited edition interactive coins are available at rotating exhibition entrances, featuring exhibit-specific designs that unlock bonus AR content exclusive to that particular display.
- Online Store: Pre-order custom souvenir coins before your visit through the Petersen Museum website. Collect your activated smart coins at the will-call desk, ready to enhance your user digital experience immediately upon arrival.
How to Use Your Interactive Coins
Step 1: Tap or Scan to Activate
Simply tap your smartphone against the NFC souvenir coin or scan the QR code on the sticker. This instantly launches the WebAR application in your browser—no app download required. Your custom coins become your gateway to an enhanced museum experience.
Step 2: Enter Your Activation Code
On first use, scratch off the code on your included activation card and enter it to unlock your personalized AR guide service. This one-time activation ensures your smart souvenir coins are registered to you, saving all unlocked content to your personal collection.
Step 3: Scan Exhibits Throughout the Museum
Use your phone's camera through the WebAR application to scan designated markers at exhibits. Your interactive coins unlock immersive AR content including 3D vehicle models, historical videos, virtual guides, and interactive features that bring automotive history to life.
Step 4: Access Your Collection Anytime
Your NFC souvenir coins remain a permanent gateway to revisit all unlocked AR content. Tap your custom coins anytime from anywhere to relive your museum experience, share with friends, or explore additional content as the Petersen adds new digital exhibitions.
Benefits of Smart Souvenir Coins for Petersen Automotive Museum
Premium Revenue Stream
These custom coins offer exceptional profit margins as high-value collectibles. The combination of embossed metal design, NFC technology, and exclusive AR guide service creates a premium souvenir that visitors happily purchase, generating significant additional revenue beyond standard admission fees.
Extended Visitor Engagement
Unlike traditional souvenirs, these interactive coins keep visitors connected to the museum long after their visit. The ability to access AR content anytime encourages repeat visits, increases social media engagement, and transforms one-time visitors into long-term brand ambassadors.
Social Media Amplification
The WebAR application embedded in these NFC souvenir coins includes direct links to the museum's social media channels. Visitors naturally share their augmented reality experiences, creating authentic marketing content that expands the museum's reach and builds a strong online community.
Enhanced Educational Value
These AR souvenir coins transform the museum experience from passive viewing to active learning. The interactive digital content provides deeper context, technical details, and engaging storytelling that enriches visitor understanding while making automotive history accessible and memorable for all age groups.
Valuable Visitor Analytics
Each smart souvenir coin activation provides valuable data about visitor preferences, popular exhibits, and user digital experience patterns. These insights help optimize exhibitions, guide content development, and inform marketing strategies while respecting visitor privacy through anonymous aggregate analytics.
Prestigious Brand Positioning
Offering cutting-edge custom souvenir technology positions the Petersen Automotive Museum as an innovation leader. These interactive coins demonstrate the museum's commitment to merging automotive heritage with modern technology, elevating brand prestige and attracting tech-savvy audiences seeking premium experiences.
Transform Your Museum Experience Today
Discover how arTag™ Smart Souvenir Coins can revolutionize visitor engagement at the Petersen Automotive Museum. Create memorable user digital experiences with custom coins featuring NFC technology and AR guide service that keep your audience connected long after they leave.
Get Started with Smart Souvenir Coins