Souvenir Idea For
Nationalmuseum
The Nationalmuseum in Stockholm stands as Sweden's premier art and design museum, housing an extraordinary collection spanning five centuries of artistic achievement. Located on the picturesque Blasieholmen peninsula, this iconic institution showcases over 700,000 objects including paintings, sculptures, drawings, and decorative arts from Renaissance masters to contemporary Swedish designers. Recently reopened after extensive renovation, the museum features masterpieces by Rembrandt, Rubens, and Carl Larsson alongside stunning Swedish applied arts and design. With its magnificent architecture and world-class collections, Nationalmuseum offers visitors an immersive journey through European and Swedish cultural heritage. Now, with arTag™ Smart Souvenir Coins featuring NFC technology and AR guide service, visitors can take home an interactive custom souvenir that keeps their museum experience alive forever.

Your Digital Journey with arTag™ Smart Souvenir Coins
Six Featured Exhibits with Interactive AR Content
The Lady with the Veil by Roslin
Scan this iconic 18th-century portrait to unlock AR content revealing the painting's hidden details, brushwork techniques, and the fascinating story of the mysterious sitter. Watch as the custom AR guide brings the Rococo era to life through 3D animated context and expert commentary.
Medieval Altarpiece Collection
Explore Sweden's finest medieval religious art through interactive AR experiences. Your NFC souvenir coin unlocks 3D models showing original placement in churches, conservation stories, and the symbolic meanings behind every carved figure in these treasured altarpieces.
Carl Larsson's Swedish Interiors
Step into the world of Sweden's most beloved artist with AR-enhanced views of his watercolor interiors. The smart souvenir guide reveals how Larsson's designs influenced modern Scandinavian aesthetics and lets you virtually place his furniture in your own space.
Royal Silver & Crown Jewels
Your interactive coin provides exclusive AR access to rotate and examine extraordinary silverwork and ceremonial objects up close. Discover the craftsmanship behind coronation regalia and royal dining services through immersive 3D models and historical narratives unavailable anywhere else.
Rembrandt's Conspiracy Collection
Unlock dramatic AR storytelling around Rembrandt's powerful historical scenes. The custom AR souvenir guide uses animation and expert analysis to explain the Dutch Master's revolutionary use of light, composition, and psychological depth in these monumental canvases.
Swedish Textile & Fashion Design
Scan exhibits to reveal the evolution of Swedish textile arts from folk costumes to contemporary fashion. Your NFC souvenir coin's AR guide service shows weaving techniques in action, pattern inspirations from nature, and connections to today's sustainable design movements.
Where to Get Your Smart Souvenir Coin
- Museum Entrance: Purchase your arTag™ custom coins at the admission desk when you arrive. Available as standalone interactive souvenirs or bundled with entrance tickets at special rates.
- Museum Shop: Find exclusive designs of AR souvenir coins at Nationalmuseum's gift shop on the ground floor. Choose from various custom coin designs featuring iconic artworks from the collection.
- Special Exhibitions: Limited edition NFC souvenir coins are available for temporary exhibitions, offering unique AR content specific to featured shows and artists.
- Online Pre-Order: Reserve your smart souvenir coins through the museum website before your visit and pick them up at the designated counter, skipping queues and ensuring availability.
How to Use Your Interactive AR Coin
Step 1: Activate Your Custom Souvenir
Tap your smartphone to the NFC souvenir coin or scan its QR code. No app download needed—the WebAR guide launches instantly in your browser. Scratch off the activation code on your card and enter it on first use.
Step 2: Unlock Your Personal AR Guide
Once activated, your smart souvenir coin becomes your permanent gateway to Nationalmuseum's AR guide service. The system remembers your device and creates a personalized digital collection profile.
Step 3: Scan Exhibits for Interactive Content
Walk through the museum and use your phone's camera through the WebAR application to scan marked artworks and exhibits. Instantly unlock immersive 3D models, audio guides, animations, and expert insights for each featured piece.
Step 4: Enjoy Lifetime Access
Your interactive coin provides unlimited access to all unlocked AR content forever. Revisit your digital collection anytime from home, share experiences with friends, and receive updates when new AR souvenir content is added to the museum's collection.
Benefits for Nationalmuseum with Smart Souvenir Coins
Premium Revenue Stream
arTag™ custom coins offer high-margin revenue with production costs as low as €2-4 per unit while commanding premium pricing of €15-25. These AR souvenir coins deliver superior profitability compared to traditional museum merchandise and create new income opportunities.
Enhanced Visitor Engagement
Interactive coins with AR guide service transform passive viewing into active exploration. Visitors spend more time with exhibits, understand collections more deeply, and report higher satisfaction. The user digital experience increases return visits and positive word-of-mouth recommendations.
Social Media Marketing Tool
Each NFC souvenir coin includes embedded links to Nationalmuseum's social media profiles. The WebAR platform encourages sharing of AR experiences, driving organic social engagement and building a lasting digital community that extends the museum's reach far beyond Stockholm.
Educational Impact
Smart souvenir coins with custom AR guide service deliver educational content in engaging, memorable formats. Schools and educational groups benefit from interactive learning tools, while the museum fulfills its mission to make art accessible to diverse audiences through innovative technology.
Valuable Visitor Analytics
Track which exhibits generate most engagement, understand visitor pathways, and gather demographic data through interactive coin usage. These insights inform curation decisions, optimize layouts, and demonstrate impact to donors and stakeholders with concrete user digital experience metrics.
Distinctive Competitive Advantage
Position Nationalmuseum as a technology-forward cultural leader with these innovative AR souvenir coins. The custom souvenirs create buzz, attract tech-savvy audiences, and differentiate the museum from competitors while maintaining the elegance and quality expected from Sweden's national collection.
Transform Your Museum Experience with arTag™ Smart Souvenir Coins
Discover how custom coins with NFC technology and AR guide service can revolutionize visitor engagement at your cultural institution. Join Nationalmuseum Stockholm and leading venues worldwide in offering interactive coins that create lasting connections between visitors and collections.
Get Started with Custom AR Souvenir Coins