Souvenir Idea For
Musée de la Mer
The Musée de la Mer in Biarritz is an iconic oceanographic museum perched on the dramatic Rocher de la Vierge, offering breathtaking views of the Bay of Biscay. Founded in 1933, this historic institution showcases the rich marine biodiversity of the Atlantic Ocean and the Gulf of Gascony through immersive aquariums, interactive exhibits, and educational displays. Visitors can explore over 150 species of marine life, from graceful sharks and rays to colorful tropical fish, while learning about Basque maritime heritage and ocean conservation. The museum's Art Deco architecture and cliff-side location make it a must-visit destination for tourists exploring the Basque Coast. With the new arTag™ smart souvenir coins featuring custom NFC technology, guests can now take home an interactive AR souvenir that transforms their museum experience into a lasting digital journey.
Your Interactive Digital Journey with Smart Souvenir Coins
6 Featured AR-Enhanced Exhibits
The Shark Basin
Scan the shark tank with your custom AR souvenir coin to unlock 3D animated models of different shark species. Learn about their anatomy, behavior, and conservation status through interactive AR content. Watch a virtual great white shark swim around you in augmented reality and discover fascinating facts about these ocean predators.
The Seal Terrace
Use your interactive NFC souvenir coin to access exclusive AR feeding demonstrations and behind-the-scenes content. Meet the museum's seal residents virtually and learn about their rehabilitation stories. The AR guide service provides detailed information about seal biology, communication, and their role in the Atlantic ecosystem.
Basque Maritime Heritage
Your custom smart coin unlocks AR reconstructions of historic Basque whaling vessels and fishing boats. Explore virtual 3D models of traditional maritime equipment and watch animated stories of Basque sailors. The user digital experience includes interactive timelines showing Biarritz's transformation from a whaling port to a modern resort.
The Tropical Reef
Scan the coral reef exhibit with your AR souvenir coin to reveal hidden marine creatures and symbiotic relationships. The interactive coins trigger immersive AR animations showing the reef ecosystem at different times of day. Learn about coral bleaching and conservation efforts through engaging augmented reality visualizations and expert commentary.
Underwater Cave System
Your NFC souvenir coin provides access to virtual cave diving experiences through the museum's grotto exhibits. The AR guide service creates an immersive underwater exploration where you can discover species that inhabit dark ocean depths. Interactive AR content explains bioluminescence, deep-sea adaptations, and marine geology of the Bay of Biscay.
Ocean Conservation Lab
Use your custom souvenir coin to unlock interactive AR experiments and conservation challenges. Learn about microplastics, ocean acidification, and climate change through gamified educational content. The smart souvenir coins connect you to real-time research data and allow you to virtually participate in marine conservation initiatives led by the museum.
Where to Get Your Smart Souvenir Coin
- Museum Entrance: Purchase your custom AR souvenir coin at the main ticket desk when you arrive. Each interactive coin comes in a premium protective capsule with assembly components.
- Museum Gift Shop: Visit the boutique near the exit to browse different designs of NFC souvenir coins featuring marine species and Basque maritime motifs. Staff can help you select the perfect custom coin.
- Combination Packages: Choose bundle deals that include museum admission plus your smart souvenir coin with full AR guide service at a discounted price. Perfect for families and groups.
- Online Pre-Order: Reserve your interactive souvenir coin through the museum's website before your visit. Pick it up at the dedicated collection counter and start your user digital experience immediately.
How to Use Your Interactive Coin
Step 1: Activate Your Smart Coin
Tap the NFC sticker on your custom souvenir coin with your smartphone or scan the QR code. No app download required – the WebAR guide opens directly in your browser. Scratch off the activation code on the included card and enter it to unlock your personalized AR guide service.
Step 2: Create Your Profile
Set up your personal user digital experience profile to save all unlocked content. Your interactive NFC souvenir coin becomes your permanent key to access the museum's AR content from anywhere in the world, even after your visit ends.
Step 3: Scan Exhibits During Your Visit
Use your phone's camera through the WebAR application to scan designated markers at the 6 featured exhibits. Each scan with your AR souvenir coin unlocks immersive 3D models, animations, expert videos, and educational content that enhances your museum experience.
Step 4: Relive Your Experience Anytime
Your custom smart coin provides lifetime access to all collected content. Tap your NFC souvenir coin at home to revisit exhibits, share your favorite AR experiences on social media, and access new content updates from the museum. The interactive coins serve as permanent gateways to your maritime memories.
Benefits for Musée de la Mer with Smart Souvenir Coins
Premium Revenue Stream
Custom AR souvenir coins offer high profit margins compared to traditional souvenirs. These interactive coins position as premium collectibles priced €15-25, significantly increasing per-visitor revenue. The perceived value of NFC technology and lifetime digital access justifies higher price points than conventional museum merchandise.
Enhanced Visitor Engagement
Smart souvenir coins with AR guide service dramatically increase visitor interaction time with exhibits. The gamified user digital experience of collecting virtual content encourages visitors to explore all areas of the museum. Studies show interactive souvenirs boost visitor satisfaction ratings and generate positive reviews.
Social Media Marketing Tool
The custom coins' WebAR platform integrates direct links to the museum's Instagram, Facebook, and TikTok accounts. Interactive NFC souvenir coins encourage visitors to share AR experiences online, creating organic social media content. Each shared AR experience acts as authentic marketing, reaching potential visitors through trusted personal networks.
Educational Impact
AR souvenir coins extend learning beyond the museum visit with accessible educational content at home. Teachers report using these smart souvenirs in classrooms to reinforce marine biology lessons. The interactive coins make complex oceanographic concepts engaging for younger audiences through gamified AR experiences and visual storytelling.
Valuable Visitor Data
Custom NFC souvenir coins with activation codes provide insights into visitor behavior, popular exhibits, and content engagement patterns. Anonymous analytics help optimize exhibit layouts and content strategies. The AR guide service platform enables targeted email campaigns for return visits, special events, and membership promotions.
Sustainable & Updatable
Unlike printed guides that become outdated, smart souvenir coins offer updateable content through the cloud-based AR platform. Add new exhibits, seasonal content, or conservation updates without reprinting. The durable metal custom coins are eco-friendly alternatives to paper souvenirs, aligning with ocean conservation values and reducing waste.
Transform Your Museum Experience with Custom Smart Souvenir Coins
Ready to enhance visitor engagement and create new revenue streams with interactive NFC souvenir coins and AR guide service? Discover how custom AR souvenir coins can revolutionize your museum's souvenir shop and provide unforgettable user digital experiences for your guests.
Get Started with arTag™ Smart Coins