Souvenir Idea For
MacKenzie Art Gallery
The MacKenzie Art Gallery, located in the heart of Regina's Wascana Centre, is Saskatchewan's oldest public art gallery and one of Canada's premier contemporary art institutions. Since 1953, the gallery has been dedicated to collecting, preserving, and presenting visual art that engages and inspires diverse audiences. With over 5,000 works in its permanent collection, the MacKenzie showcases Canadian and international contemporary art, historical works, and Indigenous artworks. The gallery's distinctive architecture features expansive exhibition spaces, stunning natural light, and scenic views of Wascana Lake. Now, visitors can take home an innovative smart souvenir coin with NFC technology and AR guide service, transforming their gallery experience into an interactive digital journey they can revisit anytime.

Your Digital Journey with arTag™ Smart Souvenir Coins
Six Featured Exhibits Enhanced by Interactive AR Souvenir Coins
Canadian Contemporary Collection
Unlock immersive 3D models and artist interviews featuring works by leading Canadian contemporary artists. Your custom NFC souvenir coin brings these artworks to life with interactive AR experiences, revealing the creative process and hidden details behind each masterpiece through our smart AR guide service.
Indigenous Art Gallery
Experience powerful Indigenous artworks through augmented reality storytelling. These interactive coins with AR technology enable you to hear directly from Indigenous artists about cultural significance, traditional techniques, and contemporary perspectives. Your smart souvenir provides ongoing access to this enriching digital content.
Historical Saskatchewan Art
Travel back in time with AR reconstructions showing how Saskatchewan's landscape and society have been captured by regional artists over decades. Your custom coins unlock virtual exhibitions and historical context, creating an enhanced user digital experience that connects past and present through innovative NFC technology.
International Contemporary Works
Explore global perspectives through AR-enhanced international exhibitions. Your smart souvenir coins provide interactive guides to works from around the world, offering virtual curator talks, artist statements, and cultural context. These custom souvenirs transform how you engage with international contemporary art.
Photography & Media Arts
Dive deeper into photographic works and media installations with AR overlays revealing technical details, contact sheets, and artist commentary. These NFC souvenir coins create an interactive bridge between traditional photography and cutting-edge digital experiences, offering comprehensive AR guide service throughout the collection.
Sculpture Garden & Architecture
Enhance your outdoor experience with AR visualizations of the sculpture garden and architectural features. Your interactive coins unlock 360-degree views, sculptor interviews, and seasonal transformations. These AR souvenir coins extend your gallery visit beyond the walls, creating lasting memories of the complete MacKenzie experience.
Where to Get Your Smart Souvenir Coins
- Gallery Shop: Visit the MacKenzie Art Gallery Shop on the main floor to purchase your custom coins with premium packaging including embossed metal coin, NFC smart sticker, and protective acrylic capsule.
- Admission Desk: Add these interactive souvenir coins to your admission ticket purchase at the front desk. Staff can demonstrate the AR guide service and help you get started with your digital experience.
- Special Packages: Look for membership and group tour packages that include these smart souvenirs as part of enhanced gallery experiences with exclusive AR content access.
- Online Pre-Order: Pre-order your NFC souvenir coins online before your visit and pick them up at the gallery. Each coin includes a unique activation code for personalized AR guide service throughout your journey.
How to Use Your Interactive Coins
Step 1: Activate Your Smart Souvenir
Tap the NFC sticker with your smartphone or scan the QR code to launch the WebAR application instantly in your browser—no app download required. Enter your unique scratch-off activation code from the included card to unlock your personalized AR guide service and interactive coin features.
Step 2: Begin Your Gallery Journey
As you explore the MacKenzie Art Gallery, use your custom coins to scan designated artworks and exhibits marked with AR markers. Each scan unlocks rich digital content including 3D models, artist videos, curator insights, and interactive experiences through our comprehensive AR guide service.
Step 3: Collect Digital Experiences
Every artwork you interact with is automatically saved to your personal collection within the WebAR platform. Your NFC souvenir coins become a permanent gateway to revisit these AR experiences, creating a living archive of your gallery visit with enhanced user digital experience features.
Step 4: Revisit Anytime, Anywhere
Long after your visit, simply tap your interactive coins or scan the QR code to access your complete collection of unlocked AR content. Share your favorite experiences on social media, explore additional content added by the gallery, and stay connected with the MacKenzie Art Gallery community through these innovative AR souvenir coins.
Benefits for MacKenzie Art Gallery with Smart Souvenir Coins
Premium Revenue Stream
These custom coins offer high-margin revenue potential as premium souvenirs that visitors value for their dual physical-digital nature. The interactive AR guide service and NFC technology justify premium pricing while the collectible metal coin provides lasting tangible value, creating a compelling product for the gallery shop.
Enhanced Visitor Engagement
Smart souvenir coins transform passive viewing into active participation through interactive AR experiences. Visitors spend more time with artworks, retain more information, and form deeper connections with the collection. The user digital experience creates memorable moments that encourage return visits and positive word-of-mouth promotion.
Extended Digital Reach
These NFC souvenir coins become long-term marketing tools that keep the MacKenzie Art Gallery connected with visitors. The WebAR platform includes social media integration, enabling visitors to share AR experiences online. Custom souvenirs drive organic social promotion while links to gallery accounts build follower bases and ongoing engagement.
Educational Enhancement
AR souvenir coins significantly expand educational opportunities by delivering rich multimedia content that complements physical exhibitions. The AR guide service can include artist lectures, conservation details, historical context, and interactive elements that deepen understanding. These interactive coins support the gallery's educational mission while providing accessible learning experiences.
Valuable Visitor Analytics
Smart souvenir coins with NFC technology provide anonymous analytics about which exhibits generate most engagement, peak interaction times, and content preferences. This data helps curators make informed decisions about programming, exhibition design, and digital content development. Interactive coins deliver insights that improve overall gallery operations and visitor satisfaction.
Distinctive Brand Experience
Custom coins position the MacKenzie Art Gallery as an innovative, forward-thinking institution embracing technology to enhance art appreciation. These AR souvenir coins differentiate the gallery from competitors, attract tech-savvy audiences, and generate media interest. The unique combination of collectible custom souvenirs and cutting-edge AR guide service creates a signature experience visitors remember.
Transform Your Gallery Experience with Smart Souvenir Coins
Discover how arTag™ custom coins with NFC technology and AR guide service can revolutionize visitor engagement at the MacKenzie Art Gallery. Create unforgettable interactive experiences that extend far beyond the gallery walls with our innovative smart souvenirs and user digital experience platform.
Get Started with Custom Interactive Coins Today